This year, Penny Market decided to do their part to reduce plastic waste by transitioning from single-use plastic bags to more sustainable options. We were approached to participate and here You can see the results of our cooperation. The options on display here are bags from recycled paper, cotton and polyester, for which we came up with a claim and designed the typography and lettering.
We also worked with Penny on a premium range of tote bags. You can find out more about that here.